Chinese Social Media Underutilised by London Hotels, China Edge Study Shows

Chinese social media use has taken off in recent years and is an increasingly important tool to reach and shape opinions within the Chinese market. However, a recent study by UK-based luxury retail and travel consultancy China Edge shows that Chinese social media platforms have so far been almost entirely neglected by London hoteliers.

China Edge surveyed the Chinese social media engagement of 102 hotels in London, including 87 five-star and 15 four-star properties. ...

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ChinaContact Weekly Newsletter 13th January 2014

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ChinaContact Monthly Newsletter November 2013

ChinaContact Monthly Newsletter November 2013

 

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